Lacey is an art director and brand designer with a passion for crafting immersive visual experiences that forge meaningful connections between products and the people who love them.
An updated visual identity brings joy and calm back into an innovative baby sleepwear brand.
SleepingBaby
Visual Identity, Digital Design, Art Direction
Window displays and styling built to stop customers in their tracks and invite them into a world Nordstrom has waiting for them.
Nordstrom
Environmental Design, Styling, Set & Prop Building
Calm and functionality meet in a photoshoot and launch campaign for an updated baby sleep product–all with real moms and their little sleepers.
SleepingBaby EverSoft
Art Direction, Launch Campaign, Product Design
A dog treat brand for the modern pet parent celebrates canine health and happiness.
Downtown Barkery
Visual Identity, Art Direction, Packaging Design, Digital Design
Customer centered and visually exciting branded environments that stay true to Purple’s mission of innovation.
Purple
Environmental Design
Cozy fleece and a sleepy baby make the hush of winter more peaceful in this SleepingBaby winter shoot.
SleepingBaby Winter
Art Direction, Digital Campaign
A bright and bold dog treat campaign celebrates simple, healthy ingredients.
Downtown Barkery
Digital Launch Campaign
A refreshed identity showcases the promise of transparency and natural, safe ingredients for every baby and parent.
Made Of
Visual Identity, Art Direction, Packaging Design
Luxury meets love in a Little Giraffe shoot where real moments of joy and tenderness are at the forefront.
Little Giraffe
Creative Direction
Office artwork and celebratory cards made to delight the hard working Purple people.
Purple
Environmental Graphics, Print Design