This photoshoot for Little Giraffe was an exercise in capturing real moments of togetherness and love. Each frame was composed to evoke connection and every detail designed to reflect the brand’s signature blend of luxury and comfort.

I stepped into the Creative Director role for this shoot to guide the vision from above, ensuring the imagery remained true to the brand’s story. The art direction was led by my Senior Designer, who brought the concept to life with a keen eye for composition and emotion. Together, we created a collection of images that feel as soft and timeless as the blankets themselves. The resulting photographs don’t just showcase a product, but wrap you in a feeling.